Taking too long? Close loading screen.
Connect with us

Tech

Facetune maker’s new app Filtertune let anyone create and share personalized photo filters

Published

on

Facetune maker Lightricks is out today with a new app, Filtertune, designed to create a community around custom photo filters. With the app, creators can make their own personalized preset photos filters, then share them across social media as photos that have a special QR code attached. When others see a filter they like, they can screenshot it to import it back into the Filtertune app for their own use.

While it would be easier to create some sort of in-app system for sharing filters — similar to Instagram’s “Effect Gallery,” for example — Lightricks’ user base isn’t concentrated in one single app.

Instead, it offers an ever-expanding suite of mobile photo and video editing apps, including its flagship Facetune and sequel, Facetune2, as well as Facetune Video, Enlight Quickshot, Photofox, Videoleap, Pixaloop, Boosted, Seen, PosterBoost, Artleap, and Beatleap.

Image Credits: Lightricks

Combined, its collection of apps have seen over 400 million downloads to date, but its active user numbers are much smaller. Lightricks this summer said its collection of apps had 200 million registered users. Paid subscribers had reached 3 million as of last year.

While these numbers and the apps’ growth helped to turn Lightricks into a unicorn, Instagram offers access to a much larger photo sharing community. That’s why it makes sense for Filtertune to provide tools that allow users to tap into existing social media platforms to share their filters and discover new ones.

In fact, Lightricks says the idea for the app was actually prompted by social media trends where online influencers were posting “How I Edit My Photos,” and offering their own presets for fans to download or purchase.

Filtertune, however, isn’t a marketplace for filters. It’s just a tool for creation, editing and sharing.

Using the app, you can either edit an existing filter or create one of your own from scratch.

The app focuses on realistic photo editing, not using overlays of digital assets to create new styles — like apps that swap out the background, for example, or those that use AR.

When your filter is complete, you tap the sharing button which adds a banner to your photo that reads: “Get this filter,” and offers download instructions along with a QR code. You then save this image to your iPhone Camera Roll, then post it anywhere you want — like Facebook, Instagram, Twitter, Snapchat, in an email, in a messaging app, or on your own website.

When others see the shared image, they save it to their own Camera Roll by taking a screenshot.

The next time those users open the Filtertune app, it will scan for new filters by looking for images with a QR code. When it finds them, the new filters will be added to the in-app collection.

Image Credits: Lightricks

Users can then use Filtertune to edit photos with any of the custom filters discovered from across social media.

It is interesting to see how much Filtertune leans on Instagram to drive discovery here. Even the “Discover” button in the app, when tapped, takes you directly to the #filtertune hashtag on Instagram, instead of a dedicated section within its own app where users could find new filters to try.

“Filtertune represents a natural evolution of our growing product experiences, and with it, Lightricks will continue fostering a culture of online community, sharing, and collaboration that is necessary for young artists, creators, and anyone who enjoys social media,” said Zeev Farbman, co-founder and CEO at Lightricks, in a statement about the new app’s launch.

Farbman also noted that Lightricks’ Facetune2 and Quickshot apps have seen a 30% increase and a 35% increase in users in 2020, respectively. The company also told TechCrunch that Ligthtricks, overall, has seen a 45% increase in monthly active users this year.

The new app is a free download on iOS. 

Source

Continue Reading
Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Tech

Charge Your Phone Wirelessly With 50% off a Multifunctional LED Lamp

Published

on

Best Tech DealsBest Tech DealsThe best tech deals from around the web, updated daily.

White Wireless Charge Lamp | $18 | Amazon | Clip coupon + code ABC88699
Black Wireless Charger Lamp | $20 | Amazon | Promo code ABC88699

When you’re ready to turn in for the night, you don’t want to forget to charge your phone— especially if your mobile device doubles as your alarm clock.

With this wireless charger lamp, you can make this crucial step of your nightly routine even easier by just setting your phone on the wireless charging pad and… well, that’s all there is to it!

Advertisement

Other functions include multiple lighting modes as well as a sleep timer option for auto shut-off of the light after 30 or 60 minutes.

This lamp can be yours in white for $18 if you clip the coupon on Amazon (it’s below the original $40 price) and add promo code ABC88699 at checkout.

You can snag the black version for $20 using the same code—no coupon though, sorry.

Don’t sleep on this deal! Who knows how long stock or the coupon code will last?

Advertisement


Source

Continue Reading

Tech

Keep That Hotdish Hot With 65% Off a Luncia Casserole Carrier, Only $11 With Promo Code

Published

on

Best Home DealsBest Home DealsThe best home, kitchen, smart home, and automotive deals from around the web, updated daily.

Luncia Double-Decker Dish Carrier | $11 | Amazon | Promo code SDDU9S7F

It has been a long time since the days we could safely have a potluck or other gatherings, but we have a fantastic deal perfect for once those times return. These double-decker Luncia dish carriers can be had for 65% off when you add promo code SDDU9S7F at checkout and clip the coupon on the site (it’s just below the price). These holders fit 9″x 13″ sized baking dishes.

Advertisement

That means you can insulate and keep two dishes of food warm for only $11 instead of $30. What’s more, your Luncia carrier will arrive by Christmas if you order today as a Prime member.

Just add promo code SDDU9S7F and clip the 5% off coupon to bring the price down to $11 for the blue or the grey option.

Advertisement

Grab this offer while it’s still around!


Source

Continue Reading

Tech

Conquer Your Pup’s Dander and Fur With $700 Off a Cobalt or Charcoal Bobsweep PetHair Plus Robot Vacuum

Published

on

Best Home DealsBest Home DealsThe best home, kitchen, smart home, and automotive deals from around the web, updated daily.

Bobsweep PetHair Plus Robot Vacuum & Mop (Cobalt) | $200 | Best Buy

Bobsweep PetHair Plus Robot Vacuum & Mop (Charcoal) | $200 | Best Buy

Allergies can be bad enough as the seasons change. Don’t let pet hair and dander add to that by vacuuming it up early and often. That chore is easier said than done— unless you have a robot vacuum to do the work for you. This lovely bright cobalt Bobsweep PetHair Plus robot vacuum and mop, only $200 today at Best Buy seems like an ideal option. That’s a whopping $700 off, by the way.

Advertisement

You can get the same deal for the charcoal version of the robot vac, too. This model is not only specially made for picking up pet hair, it self docks and charges when it’s finished with the work.

It also comes with a mop attachment, so it can take care of those kitchen floors for you as well. Grab it while it’s still available for this fantastic price!

Advertisement


Source

Continue Reading

Trending