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Facebook changes name of its annual VR event and its overall AR/VR organization

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Facebook is moving further away from the Oculus brand.

The company says it is changing the name of their augmented reality and virtual reality division to “Facebook Reality Labs,” a division which will encompass the company’s AR/VR products under the Oculus, Spark and Portal brands.

The company’s AR/VR research division had its title changed from Oculus Research to Facebook Reality Labs back in 2018. That division will now be known as FRL Research.

Facebook has also announced that Oculus Connect, its annual virtual reality developer conference, will be renamed Facebook Connect and will be occurring entirely virtually on September 16.

Oculus has held a very different existence inside Facebook than other high-profile acquisitions like Instagram or WhatsApp . The org has been folded deeper into the core of the company, both in terms of leadership and organizational structure. The entire AR/VR org is run by Andrew Bosworth, a long-time executive at the company who is a close confidant of CEO Mark Zuckerberg.

Bosworth

In some sense, the name change is just an indication that the product ambitions of Facebook in the AR/VR world have grown larger since its 2014 Oculus acquisition.

Facebook is now no longer just building headsets, they’re also building augmented reality glasses, they’re adding AR software integrations into their core app and Instagram through Spark AR and, yes, they’re still doing some stuff with Facebook Portal.

In another sense, adding the term “Labs” to the end of a division that’s several years old with several products you’ve spent billions of dollars to realize, seems to be Facebook doubling down on the idea that everything contained therein is (1) pretty experimental and (2) not contributing all that much to the Facebook bottom line. This seems like the likely home for future Facebook moonshots.

The change will likely upset some Oculus users. Facebook’s reputation problems anecdotally seem to have a particularly strong hold among PC gamers leaving some Oculus fans generally unhappy with any news that showcases the Oculus brand coming further beneath the core Facebook org. Last week, the company shared that new Oculus headset users will need to sign into the platform with their Facebook account and that they would be phasing out Oculus accounts over time, a change that was met with hostility from insiders who believed that Facebook would keep more distance between the core social app and its virtual reality platform.

At this point, Oculus is still the brand name of the VR headsets Facebook sells and the company maintains that the brand isn’t going anywhere, but directionally it seems that Facebook is aiming to bring the brand closer beneath its wing.

Source : TechCrunch Read More

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Charge Your Phone Wirelessly With 50% off a Multifunctional LED Lamp

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Best Tech DealsBest Tech DealsThe best tech deals from around the web, updated daily.

White Wireless Charge Lamp | $18 | Amazon | Clip coupon + code ABC88699
Black Wireless Charger Lamp | $20 | Amazon | Promo code ABC88699

When you’re ready to turn in for the night, you don’t want to forget to charge your phone— especially if your mobile device doubles as your alarm clock.

With this wireless charger lamp, you can make this crucial step of your nightly routine even easier by just setting your phone on the wireless charging pad and… well, that’s all there is to it!

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Other functions include multiple lighting modes as well as a sleep timer option for auto shut-off of the light after 30 or 60 minutes.

This lamp can be yours in white for $18 if you clip the coupon on Amazon (it’s below the original $40 price) and add promo code ABC88699 at checkout.

You can snag the black version for $20 using the same code—no coupon though, sorry.

Don’t sleep on this deal! Who knows how long stock or the coupon code will last?

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Keep That Hotdish Hot With 65% Off a Luncia Casserole Carrier, Only $11 With Promo Code

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Best Home DealsBest Home DealsThe best home, kitchen, smart home, and automotive deals from around the web, updated daily.

Luncia Double-Decker Dish Carrier | $11 | Amazon | Promo code SDDU9S7F

It has been a long time since the days we could safely have a potluck or other gatherings, but we have a fantastic deal perfect for once those times return. These double-decker Luncia dish carriers can be had for 65% off when you add promo code SDDU9S7F at checkout and clip the coupon on the site (it’s just below the price). These holders fit 9″x 13″ sized baking dishes.

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That means you can insulate and keep two dishes of food warm for only $11 instead of $30. What’s more, your Luncia carrier will arrive by Christmas if you order today as a Prime member.

Just add promo code SDDU9S7F and clip the 5% off coupon to bring the price down to $11 for the blue or the grey option.

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Grab this offer while it’s still around!


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Conquer Your Pup’s Dander and Fur With $700 Off a Cobalt or Charcoal Bobsweep PetHair Plus Robot Vacuum

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Best Home DealsBest Home DealsThe best home, kitchen, smart home, and automotive deals from around the web, updated daily.

Bobsweep PetHair Plus Robot Vacuum & Mop (Cobalt) | $200 | Best Buy

Bobsweep PetHair Plus Robot Vacuum & Mop (Charcoal) | $200 | Best Buy

Allergies can be bad enough as the seasons change. Don’t let pet hair and dander add to that by vacuuming it up early and often. That chore is easier said than done— unless you have a robot vacuum to do the work for you. This lovely bright cobalt Bobsweep PetHair Plus robot vacuum and mop, only $200 today at Best Buy seems like an ideal option. That’s a whopping $700 off, by the way.

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You can get the same deal for the charcoal version of the robot vac, too. This model is not only specially made for picking up pet hair, it self docks and charges when it’s finished with the work.

It also comes with a mop attachment, so it can take care of those kitchen floors for you as well. Grab it while it’s still available for this fantastic price!

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