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7 of the best Squarespace templates for your blog

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Whether you’re a travel, food, or fashion blogger, or you simply want to create a blog with your friends, these blog templates have got you covered.

Best for features

Tudor

With a modern, asymmetrical design, this template is a great all-around choice for bloggers.

BEST FOR FLEXIBILITY

Five

With a clean and fresh feel, this template is great if you want flexibility and multiple sidebars.

There’s a good reason why Squarespace is an incredibly popular web building and hosting service: it allows people to build gorgeous websites easily and affordably, thanks largely to its drag-and-drop page builders and templates. 

While Squarespace might offer less flexibility for experienced coders than other website builders like WordPress, it is user friendly, even if you have zero coding experience. That’s largely because it offers around 100 customisable templates. These templates act as “rough draft” designs for you to build the website you want, determining how your site looks and how it works.

Picking a template before you start building your site is incredibly important: not every template may cover your specific needs. And while all of its templates allow you to do some basic things, like create collection pages for blog posts, not all of them do this equally well. 

For example, if you and your friends are starting a blog together, you’ll probably want to look for a Squarespace template that allows you to display the author’s name and bio. This feature would obviously be less important to you if you’re the only writer. On the other hand, if you’re a travel or food blogger, photography might be a key part of your blog and you would want to utilise a more visual-first blog layout to help engage and entice your readers with eye-catching imagery. 

So what should you be looking for in a good Squarespace template? Well, it really depends on what kind of blog you are creating. Here are some important things you’ll want to consider:

  • Do you want to promote your social accounts or include call-to-actions on the side of every page? Then you might want to prioritise a template with user-friendly sidebars. 

  • Do you plan to blog about several different topics? If you do, you might want to prioritise templates that allow you to add category tags so that your readers can find posts on specific things.

  • Do you plan to blog about your travels? If so, maybe you want a template that displays your location as you move from place to place. A visual-led layout for all those travel photographs will also serve you well.

  • Do you plan to ultimately launch your own shop once the blog takes off? Then make sure you pick a template that works well with Squarespace’s e-commerce options. 

If all of this sounds overwhelming, don’t worry. We’ve tried to make your search for the perfect blog just a little bit easier by rounding up some of the best templates for everyone.

These are the best Squarespace templates for bloggers in 2020.


Special navigation arrows • Multiple users • Category tags • Grid layout
Mosaic grid works best with different size photos
With a modern, asymmetrical design, this template is a great all-around choice for bloggers.

Tudor

With a modern, asymmetrical design, this template is a great all-around choice for bloggers.

Whether you’re writing a home decor, lifestyle, or travel blog, Tudor is a great template choice. 
It’s highly customisable and user-friendly, with a mosaic style blog post display. It’s also a great choice if you run a blog with multiple contributors because it will display the author’s name on the blog posts and their bio at the end of each post. 
Readers can find posts by category or author, and there are special navigation arrows on blog posts showing visitors the thumbnail and title of the next and previous posts. There is also a progress indicator to show readers how far along they are and the template features customised share buttons and auto-populated related posts.  

Up to two sidebars • Flexible
No index page • Blog page display is set
With a clean and fresh feel, this template is great if you want flexibility and multiple sidebars.

Five

With a clean and fresh feel, this template is great if you want flexibility and multiple sidebars.

If you’re looking for something flexible, then Five is the template for you.
It offers the ability to have up to two customisable sidebars on every single page, which is great if you want to highlight your bio, social media handles, or other pages and relevant content on your blog. You can set the sidebar location to the right or left, and add them to individual pages. While it doesn’t offer an index page, you can add footers on your blog or use sidebars for extra navigation. 
Five’s blog page display is set as a list of vertically stacked posts, but it has a number of great blogging features, including bylines and datelines. You can include thumbnails in blog excerpts and it supports full-width banners and videos. It also supports Squarespace’s integrated e-commerce features, so you can always set up an online store if you want one. 

Built-in social-icons • Location display • Round thumbnail
No sidebars
With easy social media integration and location display, this clean, scrolling page template is a natural choice for travel bloggers.

Native

With easy social media integration and location display, this clean, scrolling page template is a natural choice for travel bloggers.

Squarespace’s Native template presents content on a scrolling page with a clean, modern design to help showcase words, images, and posts in an engaging way. 
Photography can be displayed in galleries and you can include round thumbnail images above blog post excerpts. It’s easy to integrate social media, thanks to built-in social media icons in the footer, to help grow your blog’s reach. 
You can also display your specific location on each blog entry — a great feature for travel bloggers who visit multiple locations.  

Dramatic • Great for photographers
Only works for photo-heavy blogs • No sidebars • White is the default font colour
A good choice for photo-heavy fashion, travel, or food blogs, with multi-contributor compatibility.

Haute

If your blog includes lots of stunning photography, this mosaic-style template is a great way to display it.

Whether you’re a fashion, travel, or photo blogger, Haute offers a photo-first layout for your blog. It features a mosaic-style layout of the blog title images, which the readers can easily click on to be sent directly to the photo’s accompanying blog post. 
The template also works well for multiple contributors because you can display the author’s profile image and bio below the post. It features infinite scroll, customisable share buttons, and the ability to display related posts to keep readers engaged while reading and navigating the blog. 
The biggest drawback of this image-heavy template is that it can be difficult to find a font colour that is easy to read on all images. While it is possible to change the font colour from the default white, it can still be hard to find a colour that works across all the photographs you might include. 

Allows you to highlight the most recent post at the top • Colourful
Static page layout a little simplistic • Relies on strong imagery
Stanton is a colourful, photo-friendly template that’s a solid choice for food bloggers.

Stanton

With a big banner image, text on the homepage, and recent posts featured below, this template is a solid choice for food bloggers.

The Stanton design is more colourful than many of the other Squarespace templates and it offers a minimalist, modern feel that lends itself well to a photo-heavy blog, like a food blog. 
It features a big banner image and text on the homepage, while all recent blog posts are featured in a grid below. It also features navigation arrows on blog posts showing visitors the title of the next or previous post. 
The static page layout is a little more simplistic than some of the other options, but simplicity isn’t always a negative feature.

Beautiful design • Built-in social icons • Flexible Header
No sidebars • No author profiles • Default size of first block of images and text is small
This template allows you to weave blog posts with banner photographs to create a visually-appealing website.

Rally

With a long, scrolling homepage, this template allows you to weave blog posts with banner photographs to create a visually-appealing website.

Rally allows you to weave blog posts with banner photographs on a long, scrolling homepage that would work very nicely for a fashion blog. 
It features built-in social icons and a flexible header with adjustable navigation, plus tagline and logo positions to help create a truly unique custom design. It also features index pages that allow you to organise your content onto one page easily. You can create a long, scrolling page to display all of your organised content. It also allows for mobile styling control for readers on the go. The template design pairs well with Squarespace’s integrated Commerce features if you have an online store attached to your blog.
However, if you have multiple contributors or you’re looking for sidebars, this template might not be the best choice.  

Author profile displayed below post or in sidebar • Sidebars • Next and last preview buttons • Infinite scroll
Limited design flexibility
Not only is this a clean and streamlined magazine-style template, but it’s also great if you have multiple writers contributing to the blog.

Skye

Not only is this a clean and streamlined magazine-style template, but it’s also great if you have multiple writers contributing to the blog.

With posts arranged by publication date, Skye is a very versatile blog template that lends itself well to a variety of blog types. 
It allows for featured images and category tags to make it easy for readers to search for specific content. The menu at the top is simple and unobtrusive, helping give this template a nice, clean look. The template also features infinite scroll, customisable share buttons, and the ability to have three related posts displayed at the bottom of a blog post.
This template works particularly well if there are multiple contributors because you can display the author’s name, picture, and bio either at the end of the blog post or in the sidebar.  

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The Trump campaign celebrated a growth record that Democrats downplayed.

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The White House celebrated economic growth numbers for the third quarter released on Thursday, even as Joseph R. Biden Jr.’s presidential campaign sought to throw cold water on the report — the last major data release leading up to the Nov. 3 election — and warned that the economic recovery was losing steam.

The economy grew at a record pace last quarter, but the upswing was a partial bounce-back after an enormous decline and left the economy smaller than it was before the pandemic. The White House took no notice of those glum caveats.

“This record economic growth is absolute validation of President Trump’s policies, which create jobs and opportunities for Americans in every corner of the country,” Mr. Trump’s re-election campaign said in a statement, highlighting a rebound of 33.1 percent at an annualized rate. Mr. Trump heralded the data on Twitter, posting that he was “so glad” that the number had come out before Election Day.

The annualized rate that the White House emphasized extrapolates growth numbers as if the current pace held up for a year, and risks overstating big swings. Because the economy’s growth has been so volatile amid the pandemic, economists have urged focusing on quarterly numbers.

Those showed a 7.4 percent gain in the third quarter. That rebound, by far the biggest since reliable statistics began after World War II, still leaves the economy short of its pre-pandemic levels. The pace of recovery has also slowed, and now coronavirus cases are rising again across much of the United States, raising the prospect of further pullback.

“The recovery is stalling out, thanks to Trump’s refusal to have a serious plan to deal with Covid or to pass a new economic relief plan for workers, small businesses and communities,” Mr. Biden’s campaign said in a release ahead of Thursday’s report. The rebound was widely expected, and the campaign characterized it as “a partial return from a catastrophic hit.”

Economists have warned that the recovery could face serious roadblocks ahead. Temporary measures meant to shore up households and businesses — including unemployment insurance supplements and forgivable loans — have run dry. Swaths of the service sector remain shut down as the virus continues to spread, and job losses that were temporary are increasingly turning permanent.

“With coronavirus infections hitting a record high in recent days and any additional fiscal stimulus unlikely to arrive until, at the earliest, the start of next year, further progress will be much slower,” Paul Ashworth, chief United States economist at Capital Economics, wrote in a note following the report.

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Black and Hispanic workers, especially women, lag in the U.S. economic recovery.

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The surge in economic output in the third quarter set a record, but the recovery isn’t reaching everyone.

Economists have long warned that aggregate statistics like gross domestic product can obscure important differences beneath the surface. In the aftermath of the last recession, for example, G.D.P. returned to its previous level in early 2011, even as poverty rates remained high and the unemployment rate for Black Americans was above 15 percent.

Aggregate statistics could be even more misleading during the current crisis. The job losses in the initial months of the pandemic disproportionately struck low-wage service workers, many of them Black and Hispanic women. Service-sector jobs have been slow to return, while school closings are keeping many parents, especially mothers, from returning to work. Nearly half a million Hispanic women have left the labor force over the last three months.

“If we’re thinking that the economy is recovering completely and uniformly, that is simply not the case,” said Michelle Holder, an economist at John Jay College in New York. “This rebound is unevenly distributed along racial and gender lines.”

The G.D.P. report released Thursday doesn’t break down the data by race, sex or income. But other sources make the disparities clear. A pair of studies by researchers at the Urban Institute released this week found that Black and Hispanic adults were more likely to have lost jobs or income since March, and were twice as likely as white adults to experience food insecurity in September.

The financial impact of the pandemic hit many of the families that were least able to afford it, even as white-collar workers were largely spared, said Michael Karpman, an Urban Institute researcher and one of the studies’ authors.

“A lot of people who were already in a precarious position before the pandemic are now in worse shape, whereas people who were better off have generally been faring better financially,” he said.

Federal relief programs, such as expanded unemployment benefits, helped offset the damage for many families in the first months of the pandemic. But those programs have mostly ended, and talks to revive them have stalled in Washington. With virus cases surging in much of the country, Mr. Karpman warned, the economic toll could increase.

“There could be a lot more hardship coming up this winter if there’s not more relief from Congress, with the impact falling disproportionately on Black and Hispanic workers and their families,” he said.

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Ant Challenged Beijing and Prospered. Now It Toes the Line.

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As Jack Ma of Alibaba helped turn China into the world’s biggest e-commerce market over the past two decades, he was also vowing to pull off a more audacious transformation.

“If the banks don’t change, we’ll change the banks,” he said in 2008, decrying how hard it was for small businesses in China to borrow from government-run lenders.

“The financial industry needs disrupters,” he told People’s Daily, the official Communist Party newspaper, a few years later. His goal, he said, was to make banks and other state-owned enterprises “feel unwell.”

The scope of Mr. Ma’s success is becoming clearer. The vehicle for his financial-technology ambitions, an Alibaba spinoff called Ant Group, is preparing for the largest initial public offering on record. Ant is set to raise $34 billion by selling its shares to the public in Hong Kong and Shanghai, according to stock exchange documents released on Monday. After the listing, Ant would be worth around $310 billion, much more than many global banks.

The company is going public not as a scrappy upstart, but as a leviathan deeply dependent on the good will of the government Mr. Ma once relished prodding.

More than 730 million people use Ant’s Alipay app every month to pay for lunch, invest their savings and shop on credit. Yet Alipay’s size and importance have made it an inevitable target for China’s regulators, which have already brought its business to heel in certain areas.

These days, Ant talks mostly about creating partnerships with big banks, not disrupting or supplanting them. Several government-owned funds and institutions are Ant shareholders and stand to profit handsomely from the public offering.

The question now is how much higher Ant can fly without provoking the Chinese authorities into clipping its wings further.

Excitable investors see Ant as a buzzy internet innovator. The risk is that it becomes more like a heavily regulated “financial digital utility,” said Fraser Howie, the co-author of “Red Capitalism: The Fragile Financial Foundation of China’s Extraordinary Rise.”

“Utility stocks, as far as I remember, were not the ones to be seen as the most exciting,” Mr. Howie said.

Ant declined to comment, citing the quiet period demanded by regulators before its share sale.

The company has played give-and-take with Beijing for years. As smartphone payments became ubiquitous in China, Ant found itself managing huge piles of money in Alipay users’ virtual wallets. The central bank made it park those funds in special accounts where they would earn minimal interest.

After people piled into an easy-to-use investment fund inside Alipay, the government forced the fund to shed risk and lower returns. Regulators curbed a plan to use Alipay data as the basis for a credit-scoring system akin to Americans’ FICO scores.

China’s Supreme Court this summer capped interest rates for consumer loans, though it was unclear how the ceiling would apply to Ant. The central bank is preparing a new virtual currency that could compete against Alipay and another digital wallet, the messaging app WeChat, as an everyday payment tool.

Ant has learned ways of keeping the authorities on its side. Mr. Ma once boasted at the World Economic Forum in Davos, Switzerland, about never taking money from the Chinese government. Today, funds associated with China’s social security system, its sovereign wealth fund, a state-owned life insurance company and the national postal carrier hold stakes in Ant. The I.P.O. is likely to increase the value of their holdings considerably.

“That’s how the state gets its payoff,” Mr. Howie said. With Ant, he said, “the line between state-owned enterprise and private enterprise is highly, highly blurred.”

China, in less than two generations, went from having a state-planned financial system to being at the global vanguard of internet finance, with trillions of dollars in transactions being made on mobile devices each year. Alipay had a lot to do with it.

Alibaba created the service in the early 2000s to hold payments for online purchases in escrow. Its broader usefulness quickly became clear in a country that mostly missed out on the credit card era. Features were added and users piled in. It became impossible for regulators and banks not to see the app as a threat.

ImageAnt Group’s headquarters in Hangzhou, China.
Credit…Alex Plavevski/EPA, via Shutterstock

A big test came when Ant began making an offer to Alipay users: Park your money in a section of the app called Yu’ebao, which means “leftover treasure,” and we will pay you more than the low rates fixed by the government at banks.

People could invest as much or as little as they wanted, making them feel like they were putting their pocket change to use. Yu’ebao was a hit, becoming one of the world’s largest money market funds.

The banks were terrified. One commentator for a state broadcaster called the fund a “vampire” and a “parasite.”

Still, “all the main regulators remained unanimous in saying that this was a positive thing for the Chinese financial system,” said Martin Chorzempa, a research fellow at the Peterson Institute for International Economics in Washington.

“If you can’t actually reform the banks,” Mr. Chorzempa said, “you can inject more competition.”

But then came worries about shadowy, unregulated corners of finance and the dangers they posed to the wider economy. Today, Chinese regulators are tightening supervision of financial holding companies, Ant included. Beijing has kept close watch on the financial instruments that small lenders create out of their consumer loans and sell to investors. Such securities help Ant fund some of its lending. But they also amplify the blowup if too many of those loans aren’t repaid.

“Those kinds of derivative products are something the government is really concerned about,” said Tian X. Hou, founder of the research firm TH Data Capital. Given Ant’s size, she said, “the government should be concerned.”

The broader worry for China is about growing levels of household debt. Beijing wants to cultivate a consumer economy, but excessive borrowing could eventually weigh on people’s spending power. The names of two of Alipay’s popular credit functions, Huabei and Jiebei, are jaunty invitations to spend and borrow.

Huang Ling, 22, started using Huabei when she was in high school. At the time, she didn’t qualify for a credit card. With Huabei’s help, she bought a drone, a scooter, a laptop and more.

The credit line made her feel rich. It also made her realize that if she actually wanted to be rich, she had to get busy.

“Living beyond my means forced me to work harder,” Ms. Huang said.

First, she opened a clothing shop in her hometown, Nanchang, in southeastern China. Then she started an advertising company in the inland metropolis of Chongqing. When the business needed cash, she borrowed from Jiebei.

Online shopping became a way to soothe daily anxieties, and Ms. Huang sometimes racked up thousands of dollars in Huabei bills, which only made her even more anxious. When the pandemic slammed her business, she started falling behind on her payments. That cast her into a deep depression.

Finally, early this month, with her parents’ help, she paid off her debts and closed her Huabei and Jiebei accounts. She felt “elated,” she said.

China’s recent troubles with freewheeling online loan platforms have put the government under pressure to protect ordinary borrowers.

Ant is helped by the fact that its business lines up with many of the Chinese leadership’s priorities: encouraging entrepreneurship and financial inclusion, and expanding the middle class. This year, the company helped the eastern city of Hangzhou, where it is based, set up an early version of the government’s app-based system for dictating coronavirus quarantines.

Such coziness is bound to raise hackles overseas. In Washington, Chinese tech companies that are seen as close to the government are radioactive.

In January 2017, Eric Jing, then Ant’s chief executive, said the company aimed to be serving two billion users worldwide within a decade. Shortly after, Ant announced that it was acquiring the money transfer company MoneyGram to increase its U.S. footprint. By the following January, the deal was dead, thwarted by data security concerns.

More recently, top officials in the Trump administration have discussed whether to place Ant Group on the so-called entity list, which prohibits foreign companies from purchasing American products. Officials from the State Department have suggested that an interagency committee, which also includes officials from the departments of defense, commerce and energy, review Ant for the potential entity listing, according to three people familiar with the matter.

Ant does not talk much anymore about expanding in the United States.

Ana Swanson contributed reporting.

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